Inside the White Cube: The Ideology of the Gallery Space

When these essays first appeared in Artforum in 1976, their impact was immediate. They were discussed, annotated, cited, collected, and translated—the three issues of Artforum in which they appeared have become nearly impossible to obtain. Having Brian O’Doherty’s provocative essays available again is a signal event for the art world. This edition also includes „The Gallery as Gesture,” a critically important piece published ten years after the others.